Getting Business Culture Off the Lobby Wall and Into Action

As companies grow, they tend to lose touch with the culture that was initially embedded in everything they did. Reduced to a statement framed in the conference room or front lobby, culture loses its power, its role, and trust as the driving force it must be to advance the company’s purpose, vision, mission, and strategic agenda. A well-formed culture that guides everyday thought and behavior is what gives confidence to the strategic teams that make things happen.

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