Latest Bayer Monsanto Trial Reminds Us that Culture and Strategy Must Stay in Sync

What does culture have to do with the latest challenges at Bayer and Monsanto? Since culture goes hand in hand with strategy, quite a lot. But this fact — that strategy and culture are interrelated — has gotten lost in the current zeitgeist where culture is viewed as the last piece an organization puts in place, something you can just create or layer on. An afterthought of sorts to innovation, product development, sales, marketing, teamwork, and strategy.

Read this article in full below that was published in Global Trade Magazine: